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YouTube begins verifying videos by UK doctors to tackle health misinformation
YouTube has launched a verification system for UK-based doctors, nurses, and other healthcare professionals to help Britons dodge medical misinformation online. UK-based users accounted for more than two billion video views of clips on health conditions in 2021. YouTube added a new seal of approval to accounts run by licensed doctors, nurses, psychologists, and other health practitioners or organisations who have passed stringent verification checks to fight misinformation. YouTube head of UK health Dr Vishaal Virani said the move to verified health videos for UK users was crucial due to the number of Brits accessing healthcare information through the video-sharing platform. Dr Virani told the BBC: “Whether we like it or not, whether we want it or not, whether the health industry is pushing for it or not, people are accessing health information online. We all know how difficult it can be to differentiate between healthcare information from trusted and reliable sources and content which is inaccurate or doubtful provenance Professor Dame Helen Stokes-Lampard “We need to do as good a job as possible to bring rigour to the content that they are subsequently consuming when they do start their care journey online.” The verification system began accepting applications from UK-based healthcare professionals to those with an active medical licence in June. Accounts that applied to the verification scheme are now starting to receive their YouTube mark of authenticity on their videos, to make it as easy as possible users to know if the information has come from a qualified healthcare professional. Potential health creators submitting their accounts have to go through a rigorous, multi-stepped verification process that works in partnership with the Academy of Medical Royal Colleges and the NHS. Health creators also have their past videos scrutinised and do not receive verification if previous videos uploaded to YouTube have contained any medical misinformation. Chairwoman of the Academy of Medical Royal Colleges Professor Dame Helen Stokes-Lampard said the partnership with YouTube had resulted in a positive solution for all. Dame Helen said in a statement: “We all know how difficult it can be to differentiate between healthcare information from trusted and reliable sources and content which is inaccurate or doubtful provenance. “I am pleased to say we have been able to draw on our own expertise and that of organisations from across the UK healthcare landscape to produce an easy-to-apply set of principles which will ultimately benefit everyone who turns to YouTube seeking trustworthy health information.” YouTuber and doctor Simi Adedeji has already received her YouTube tick of approval. But Dr Adedeji told the BBC that her videos, which primarily focus on skin health and women’s health, are not to be used in lieu of making an appointment with a medical professional for real-life advice. Dr Adedeji said: “There’s a difference between giving medical education, which is what we’re doing, and giving medical advice, which we don’t do. “It’s about giving medical information so that the audience feels empowered and can then go and see their doctor.” Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live Should you swap your foundation for a lightweight skin tint? What should you do if you think your child is being bullied at school? What women should do if they experience violence online
2023-09-08 16:25

'Across the Spider-Verse' animators allege harsh working conditions during production
Spider-Man: Across the Spider-Verse, as Mashable's Kristy Puchko wrote, has reminded us of "the wonders
2023-06-25 22:15

Prue Leith’s reaction to Blake Lively and Ryan Reynolds visiting the Bake Off set
Prue Leith shared some amusing details about Blake Lively and Ryan Reynolds’ visit to the set of Great British Bake Off. The 83-year-old TV presenter – who is a judge on the baking show alongside Paul Hollywood – opened up about seeing the famous couple during an interview with E! News. Reynolds and Lively first visited the two judges in June, who posed with the Deadpool star outside of the iconic Bake Off tent. Leith revealed that the actors’ visit wasn’t planned, recalling that it came after Reynolds realised that he was filming at the same studio as the baking show. “Blake is absolutely nuts about—well they both are, they’re both very keen on Bake Off,” she said. “When they heard we were filming in the same studio lot as Ryan was, he was making Deadpool, and so they both just turned up.” Leith said the visit was “so funny,” since usually, visitors aren’t necessarily allowed to be inside the tent. "Everybody keeps everybody out of the tent, you know. No strangers are allowed in the tent, absolutely, rule number one. I mean if my husband walked in without having cleared it all first he’d be just shown the door,” Leith quipped. However, she acknowledged that when the Green Lantern star and Gossip Girl star walked into the set, her co-workers were shocked, before welcoming them in with open arms. “But I’ll tell you what, when those two walked in, every cameraman, everybody, just stood there,” she added. “And of course we were absolutely thrilled to see them. All filming stopped while we all chatted to them.” She revealed when she was working in the studio at the same time as the Hollywood couple, she met with them on multiple occasions. “​​Because we were there at the same time as they were, you know, weeks on end, we got really friendly. So they came in a lot,” Leith added. The TV presenter highlighted how her and co-star’s friendship with the couple developed, as Hollywood did a commercial with Lively earlier this year for her newest alcohol brand, Betty Booze. In the advertisement, the Age of Adaline star even hilariously attempted – and failed – to get one of Hollywood’s signature handshakes. Speaking to E! News, Leith poked fun at that commercial, while expressing how much she’d loved the chance to work with Lively’s husband. “I was rather disappointed because I thought, you know, I’d do anything to do a commercial with Ryan," she quipped. “And [Paul] managed to do a commercial with Blake.” In June, Hollywood first went viral when he shared a post to Instagram of himself, Reynolds, and Leith, as they stood outside of the Bake Off tent. “Prue and I catching up with @vancityreynolds,” he wrote in the caption. “#legend.” He later shared a snap of himself and Lively in the tent, alongside a caption that quipped: “Sorry Prue, Blake (@blakelively) has taken your seat… welcome to cake corner Blake.” In the Betty Booze commercial, which aired in August, Lively hilariously and unexpectedly arrived at Hollywood’s home, with a case of Betty Booze cocktails in her hands. The ad continued with Hollywood giving his candid review of the drinks, saying: “I really like it. It is absolutely beautiful. I think really good.” After he praised the flavours in the drink, he reached his hand towards Lively - seemingly in an effort to shake her hand. While she then started to reach her hand towards his, she soon realised that Hollywood was actually just grabbing another can of Betty Booze. Read More Woman defends her $7,000 cheese board The symbolic foods eaten during the festival of Diwali How to get free nuggets at Wendy’s for the rest of the year Woman defends her $7,000 cheese board The symbolic foods eaten during the festival of Diwali How to get free nuggets at Wendy’s for the rest of the year
2023-11-11 02:58

Mercedes ‘need to take Lewis Hamilton’s disqualification on the chin’
Toto Wolff said Mercedes must take Lewis Hamilton’s disqualification from the United States Grand Prix on the chin – and make sure it does not happen again. Nearly four hours after Hamilton finished second in his most competitive race of the season – one he could have won if Mercedes did not fluff their strategy lines – the stewards declared his car did not comply with the regulations. The depth of the new floor on Hamilton’s upgraded Mercedes was adjudged to be “outside the thresholds outlined in Article 3.5.9 e).” – which states that the plank cannot wear to below 9mm thickness. Ferrari’s Charles Leclerc, who finished sixth, was disqualified for the same breach following Sunday’s 56-lap race at Austin’s Circuit of the Americas. Mercedes said the sprint format – which allows for just one hour of practice before parc ferme rules heavily constrict changes to the cars – had a bearing on Hamilton’s disqualification. But team principal Wolff said: “In the end, all of that doesn’t matter. Others got it right where we got it wrong and there’s no wiggle room in the rules. “We need to take it on the chin, do the learning and come back stronger next weekend in Mexico.” Four cars were chosen at random following the race. Both winner Max Verstappen’s Red Bull and Lando Norris’ McLaren passed the scrutineering checks. Hamilton’s demise elevated Norris to runner-up behind Verstappen, who claimed the 50th win of his career and 15th from 18 this season, and Carlos Sainz to third. Sergio Perez was promoted to fourth to extend his lead over Hamilton in the fight for second place in the championship from 27 points to 39. Hamilton crossed the line just 2.2 seconds adrift of Verstappen after Mercedes’ move to attempt a one-stop strategy backfired and probably denied the seven-time world champion his first victory in 686 days. But despite expressing frustration at his team’s strategy, Hamilton was asked if he has been provided hope that he could taste victory before the season is out. “Yes, definitely,” replied the 38-year-old. “The steps that we were able to take this weekend has given me a little bit more confidence to throw the car into the corners. “There are still some of the fundamental issues that we’re having with the car, which won’t change until next year. But it was really positive to feel that the decisions we are taking are the right ones.” Hamilton will be back in action at this weekend’s Mexican Grand Prix with rounds to follow in Brazil and Las Vegas before the campaign concludes in Abu Dhabi on November 26. Read More Max Verstappen defies Lewis Hamilton to edge United States Grand Prix victory I can do something wiser with my time – George Russell stops using social media Charles Leclerc snatches pole position after Max Verstappen’s lap was deleted Daniel Ricciardo ready for AlphaTauri return at United States Grand Prix On this day in 2009: Jenson Button crowned Formula One world champion in Brazil FIA to review Qatar GP as ‘dangerous’ temperatures prompt driver complaints
2023-10-23 22:50

Grab the Shark Speedstyle at its lowest price
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2023-10-23 23:26

Apple may drop new MacBooks very soon — here's when
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2023-10-23 22:46

Texas judge to hear lawsuit challenging state's abortion ban
A Texas court on Wednesday will hear arguments in the first lawsuit brought on behalf of women denied abortions since the US Supreme Court overturned the constitutional right to the...
2023-07-19 14:47

Get Pre-Black Friday Savings on a Grade A Refurbished iPad, Now Under $165
If you're looking for a better way to work on the go, an iPad might
2023-11-15 20:54

'Only Murders in the Building' Season 3: Here's all the lyrics to the 'Pickwick Triplets' song
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2023-09-20 00:16

The beautiful Croatia coastline with fewer tourists
Mention Dalmatia, and Split and Dubrovnik usually spring to mind. But head to the northern stretch of this coastal Croatian region and you'll find a road a little less traveled.
2023-06-05 17:57
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